Monthly Archives: October 2011

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Preparing a Budget

Ok, you say, I know I need a budget, but how do I prepare one? The most common budget period is one year, but this can vary depending on whether or not your business has seasonal or cyclical fluctuations. For example if you run a Christmas decorations shop, or a costume shop your business is going to peak during certain times of the year.

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Customer Lifetime Value – The Key To Maximizing Your Profits!

The greatest asset to your business is your Customer,
specifically, your Customer Lifetime Value.

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Attitude In Business

Is your attitude pulling you down? Are you an optimist, glass half full, or a pessimist, glass half empty?

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Microsoft Great Plains Integration with Microsoft Access

CD-ROM Atlases make for Precision Travel Planning

The geographic information provided by CD-ROM “map software”
such as Expedia Streets would make it prudent for anyone who
travels a lot to keep the disk in the laptop computer’s CD drive.

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Ten Crucial Questions

Ten Crucial Questions for Your Business Future


Promote yourself on radio for free

Unless you have become extremely popular in your personal or business name, you likely need all of the marketing and promotion you can get. Now, you may say, of course, I’m aware of this, but who has the money? This a good and fair question. It may surprise you, though, when I say, you don’t need money for some of the most valuable marketing available — radio advertising.

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Your Alexa Rating – Is It Really That Important?

A discussion in my forum has prompted this newsletter as I think it is important for any online entrepreneur to understand how Alexa ratings work in order that they can understand why they may not be that important to the success of their online business. Too many people make the mistake of concentrating entirely on improving their Alexa ratings but at the end of the day, these rankings are just numbers – they won’t put money in the bank.

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