If you’re looking for low-cost ways to promote your business (and aren’t we all?), I hope you’ve considered publishing an e-mail newsletter, or “e-zine.” Here are six darn good reasons why you shouldn’t wait any longer:
Accessibility: Is your website causing you to loose potential clients?
Whether you are just starting out in a business or a seasoned “professional” you should have a contract when doing business – if not for your own safety, but for the safety of your clients.
Whether you are already running your own business, or still thinking about starting your own business, I suspect that deep down you know you have gifts and talents that can really make a difference to others. In an ideal world, you’d spend the majority of time doing the work you love to do, with a steady stream of clients knocking at your door as and when you want them. The reality, however, can be somewhat different, and the whole process of finding new business can be a time consuming challenge full of uncertainty.
Customer Service is a critical factor for keeping your clients coming back and ensuring they’ll refer you to others. Growing your business will be a difficult task at best if you don’t perform, meet and exceed your client’s expectations, and provide service that creates customers for life.
As an executive recruiter, I interview a lot of people. And while most candidates find a way to look good on paper, their resumes don’t always reveal how good of a problem solver they are. Yet all of my clients want to hire problem solvers – people who can walk into their operation and make their problems go away. This is understandable. Business, of course, is all about problems. In fact, whether your business is in growth mode or decline, you will always have problems. And it’s management’s job to either come up with the answers, or hire people who will. This article is about the latter.
Are you struggling to find a new twist for old advertising or marketing campaigns?
It’s no secret that writing and publishing helpful articles is one of the best ways to promote your business. Writing articles can:
Establish you as an expert in your field.
Get your name and your company name in front of potential clients who you may never have been able to contact otherwise.
Create valuable content for you to share with potential clients or convert into speeches and other marketing strategies.