Tag Archives: Touch

The Ultimate Self-Promotion Tool Is Right at Your Fingertips: An E-mail Newsletter

If you’re looking for low-cost ways to promote your business (and aren’t we all?), I hope you’ve considered publishing an e-mail newsletter, or “e-zine.” Here are six darn good reasons why you shouldn’t wait any longer:

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The Ultimate PR Edge: Getting Reporters To Open Your E-Mails

You know that getting publicity is vital to the health of yourbusiness.

Various Aspects Of The Lease Purchase Business

In a previous article, we wrote why we believe that Lease Purchasing is the perfect home-based business, here we want to briefly touch on some of the actual aspects of operating such a business, the pluses and minuses and why Lease Purchasing represents a win-win situation for the seller, the tenant/buyer and just as importantly, you, as the business owner.

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Taking Advantage of Trends: Grown-Up Tastes

Trendwatchers calls it “Mass Class.” Other sources refer to it as “high-touch.” Whatever you call it, the trend toward mass availability of high-quality, sophisticated and status-rich products and services is upon us, and businesses who wish to survive in the coming years would be wise to heed it’s call. The era of life lived on price-points is fading – people are no longer willing to accept “just barely good enough” items as long as they are the cheapest. They are holding out instead for offerings that reek of quality construction and customized personal attention – gourmet coffees and luxurious imported pastries are taking the place of a quick cup of cheap joe and a snack cake for breakfast, and 200+ thread count, design-embossed linens are the bare minimum, even in the guest room.

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